Ayush Powers India’s Preventive Health Revolution

Union Ayush Minister Prataprao Jadhav on Friday said that Ayush is not merely a system of medicine but a powerful movement driving social transformation, rural empowerment, and India’s emergence as a global leader in holistic healthcare. He was addressing the gathering at the ‘National Arogya Fair 2026’ held in Shegaon, located in Maharashtra’s Buldhana district.

Highlighting the growing burden of lifestyle disorders, the Minister stressed the increasing relevance of Ayush systems in preventing and managing conditions such as diabetes and hypertension. He encouraged citizens to adopt disciplined daily routines, including early sleep and early rising, as part of a healthier lifestyle aligned with traditional wellness principles.

Emphasising preventive healthcare, Jadhav advocated the use of simple Ayurvedic home remedies rooted in India’s traditional knowledge systems. Referring to the popular concept of “Aaji Bai ka Batua,” he described it as a practical and affordable self-care model that can empower families, particularly in rural areas, to manage minor ailments using time-tested remedies.

The Minister also underlined the need for structured market linkages, robust quality standards, and institutional support to strengthen India’s position as a dependable global supplier of medicinal plant raw materials. He noted that systematic development of the sector would benefit farmers, entrepreneurs, and the broader healthcare ecosystem.

The Ministry’s pavilion at the fair features active participation from its Research Councils, National Institutes, and the National Medicinal Plants Board (NMPB), showcasing research milestones, academic programmes, clinical services, public health initiatives, and evidence-based advancements across various Ayush systems.

A wide range of physical and digital Information, Education, and Communication (IEC) materials are being distributed to raise awareness about flagship schemes, research findings, and outreach programmes. Visitors are also engaging with interactive digital displays and exhibitions focused on medicinal plants and herbal products.

Free medical consultations are being offered by qualified practitioners from Ayurveda, Yoga and Naturopathy, Unani, Siddha, Sowa-Rigpa, and Homoeopathy. Additionally, an exclusive “Ayush Aahaar” segment is promoting region-specific, nutritionally balanced dietary practices based on Ayush principles, reinforcing the critical role of diet in preventive healthcare and overall well-being.

The fair has emerged as a significant platform for interaction among citizens, healthcare professionals, farmers, and industry stakeholders, further strengthening the reach and impact of Ayush systems across the country.

With Inputs From IANS